Dubai & Delhi
I help founders and small businesses in the UAE and India make better decisions with their money, their marketing, and their growth. Strategy and execution that actually moves the needle.
01 / THE REALITY
You started this business because you are good at what you do. You know your product. You know your customers. But somewhere between the early traction and the next stage of growth, things got foggy.
Maybe you are spending on marketing but have no idea if the strategy behind it is right. Maybe an agency is running your ads but nobody has asked whether the positioning, the pricing, or the channel even makes sense. Maybe you are about to make a big investment, launch a new product, or enter a new market, and the only validation you have is your own gut feeling and a few encouraging words from people who love you.
Or maybe you have already made the mistake. You spent the money. It did not work. And now you are trying to figure out what went wrong before you spend more.
I have sat across from dozens of founders in exactly this position. The problem is almost never that they are not working hard enough. The problem is that nobody in their life is asking the hard questions before the money goes out the door.
That is what I do.
02 / THE APPROACH
AED 499 | 1 Week | 2 Calls
Two focused calls and a one-page plan built around your realities. We diagnose the leaks, prioritise five low-effort high-impact plays across brand, funnel, ads, and ops, and you walk away with clarity and a plan you can execute immediately.
Built for founders in the UAE and India who need momentum fast.
Book a Growth Call →2-4 Weeks | Defined Scope
A short, focused engagement for a specific problem. Market entry strategy. Brand repositioning. Channel audit. Pricing architecture. Go-to-market plan. We define the scope upfront, I deliver a clear recommendation with a rationale, and you have a document you can act on.
Best for founders facing a specific decision and wanting an outside perspective backed by research.
Let's Talk →Ongoing | Embedded Strategist
I become part of your team. Weekly or biweekly rhythm. I sit at the table for the decisions that matter: where to spend, what to build, when to pivot, how to grow. Strategy and execution working together, not strategy in a vacuum.
This is how I work with several businesses currently. It is the deepest engagement and the one where I add the most value.
Let's Talk →03 / CAPABILITIES
Roadmaps, pricing, unit economics, and KPIs so you run on clarity and rhythm.
Positioning, messaging, packaging, and ecommerce that customers actually choose.
Meta/Google funnels, retargeting, CRO, and reporting that makes every dirham accountable.
Decks, models, and narratives that investors understand. $5M+ raised with clients.
Market entry, channel strategy, competitive analysis, and pricing architecture for new markets.
Implement tools that remove grunt work and compound your output across research, content, CRM, and SOPs.
...okay, you can keep scrolling.
04 / WHAT PEOPLE SAY
Working with Anish has been one of the most valuable decisions for our business. What stood out was his ability to step back and understand the business as a whole. Most people focus only on marketing tactics or short term campaigns. Anish focuses on the foundation. Strategy, positioning, systems, and the long term direction that allows a brand to grow in a sustainable way. He asks the right questions, challenges assumptions, and brings clarity to areas that founders often struggle with when they are too close to their own business. What I appreciate most is that he treats the business as if it were his own. He does not just give advice from the outside. He genuinely gets involved in solving problems and thinking through the details with you.
His expertise in market mapping and his innovative approach to new market entry ideas have been invaluable. Anish demonstrated exceptional patience and creativity. His out-of-the-box thinking was instrumental in developing a better plan for my business. Thanks to his strategic insights, I now have a clear and effective path forward.
Anish brings strong understanding of marketing with the current scenario at all times. What trends work, how to make AI your best friend, and what the audience likes. Some of the practices we implemented also helped with the brand positioning.
What I admire most is his ability to combine strategic thinking with practical execution. He does not just talk about ideas, he brings them to life and creates meaningful impact.
I had the pleasure of working with Anish on my personal branding, and the experience was exceptional. His visionary approach and deep insights into branding were truly remarkable. His ability to understand my unique strengths and aspirations allowed him to craft a personalized branding strategy that resonated with my goals. His creative and innovative ideas brought a fresh perspective to my brand.
I highly recommend Anish Modi as a Business Strategy Consultant. Anish excels in applying human-centric design thinking and marketing principles to help businesses create strong brands and deliver delightful customer experiences. His commitment to creating meaningful relationships between brands and customers is commendable.
05 / MY WORK
I have worked with dozens of founders across India and the UAE. These four stories are not my biggest projects. They are the ones that best show how I think, and what happens when strategic clarity enters a business. Each one tested a different muscle.
How I built a $1.6M+ investment system that scaled 55+ brands, starting with $600 over 5 years.
Read the full story →Growth & ExecutionA specialty coffee brand in Dubai had passion, product, and zero commercial infrastructure. In 6 months, we built the entire engine.
Read the full story →Design ThinkingHow I used design thinking to transform a Dubai business network from the inside out. New identity. New model. New momentum.
Read the full story →Market EntryA comprehensive go-to-market plan for an Indian D2C brand entering the Gulf. Every dollar of $250K mapped and accounted for.
Read the full story →06 / GET STARTED
Two focused calls and a one-page plan tailored to your realities. We prioritise five low-effort, high-ROI plays across brand, funnel, ads, finance, and ops. Then you execute with clarity.
Call 1: Diagnose the leaks
Deep dive: I research and shortlist plays
Prioritise the top five
Deliver a one-page plan with owners and metrics
Call 2: Walk through the plan and next steps
07 / RESOURCES
Define why you exist, who you serve, and how you will be remembered.
Get the Template →
08 / INSIGHTS
09 / ABOUT
I am a business strategist based in Dubai and Delhi. Over the past 10+ years I have advised 250+ founders, helped startups raise over $5M, and worked across marketing, growth, and business strategy with small businesses and investors in India and the UAE.
I built and run a capital deployment system that manages $1.6M+ across 55+ consumer brands in India, generating $25M+ in revenue for clients. I work hands-on with early-stage brands building their commercial engines from scratch. I write go-to-market strategies for companies entering the Gulf. And I sit at the table with founders as a long-term strategic partner.
What I do not do is give you a deck and disappear. I stay close to the business, ask the uncomfortable questions, and help you make decisions that are backed by data, research, and judgment, not hope.
If you are a founder trying to figure out where to put your next dollar, I would like to help.
Outstanding Leadership Award, Dubai Marketing 2.0
